Mastering your Authentic Marketing Brand Message

You can differentiate yourself in your market using your values to create a unique and authentic brand, because you are the expert in your own business.

Authentic marketing adds another dimension to branding your business by providing an authentic expression of:  you, your values, your service or product, your business; and a path to make those services or products more accessible to your ideal customers.

Underpinning Authentic Marketing is your brand message which expresses your unique values, experiences, beliefs and behaviours.

We can do it all for you or help you to do it yourself!

Zenworkz use techniques to get you thinking about yourself and your journey, to start thinking about how individual and unique you are; and events and values that have shaped you to the present day.  The process is always an amazing discovery for most people because it sometimes uncovers events and beliefs that both help and hinder you from achieving results.

Authentic Marketing Message Creation Workshop

Work in a small group to gain personal and business clarity, create a strong authentic marketing message and brand to attract the ideal customers you deserve.

Learning objectives:

  • Understand your business values and drivers
  • Review your authentic branding and key marketing messages
  • Define and profile your ideal customer market
  • Create an authentic marketing message that attracts your ideal customer
  • Explore authentic promotional opportunities

Workshops are 4 hours duration, either run in mornings or afternoons (or at special request, in the evenings).

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